Site Analytics - Measuring ROI
Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back
Jet iT can help you get Google Anyalytics on your site, demonstrate how to run reports and understand what they mean for you and your business. Just as easily we can also help you with this process if you already have Analytics built into your site, but perhaps don't know how to access it, understand it, or make the nessary changes to benefit from Analytics.
By having Analytics embeded into your site we can analysis a number of things, such as
Content - this will help you understand which parts of your website are perofrming well & which pages are most popular so you can create a better experience for your customers
Conversion - find out how many customers/visitors you are attracting vs how much you are selling or enquiry you are receiving
Marketing Campaigns - by linking your advertising, social media and email campaigns to your website. Analytics will allow you to measure the success of your campaigns, get the complete picture and improve your advertising return.
So if you don't currently don't have Analytics built into your site, then you should contact us straight away. With your website being a significant investment for your business, one would expect just like every other investment you have made, you would also like to measure your ROI.